Veteran Singapore Lawyer Launches Definitive Guide to Fundraising for Start-Ups
“Funding for Start-Ups: A Guide to Fundraising” is a new business and legal title by Samuel Yuen, Founder and Managing Director of Yuen Law LLC. The book is published by Marshall Cavendish International (Asia) Pte Ltd and offers a rare and practical lawyer’s perspective on fundraising for start-ups and growing companies.
Samuel comes from a family of multigenerational SME owners on both sides of his family, giving him first-hand insight into the realities entrepreneurs face. Over the years, he has seen promising businesses struggle when they lacked access to proper legal support at critical moments.
Motivated to help level the playing field, Samuel founded Yuen Law in 2012 with a mission to support, empower and protect small and medium-sized enterprises by making high-quality legal services accessible and affordable. With Singapore’s start-up ecosystem continuing to thrive, “Funding for Start-Ups: A Guide to Fundraising” is a timely and essential resource for founders navigating the complexities of raising capital.
“Capital is the lifeblood of any business,” Samuel shares. “Some start-ups succeed through bootstrapping, but for many, external funding accelerates growth. Start-ups that get the fundamentals right when bringing in funds are better positioned to thrive. Founders then have less to worry about down the line and can focus on scaling the business.”
The book examines a wide range of funding options, including angel investors, venture capital, series fundraising and IPOs. It also explores alternative sources such as invoice discounting, factoring, crowdlending, pawn financing and licensed moneylenders. Written in clear, accessible language, it guides founders through the legal and strategic considerations behind each stage of fundraising.
Samuel adds:
“As a start-up, you may not have the same resources as large corporations. But you are often more agile, creative and driven. Understanding the legal terrain, including the risks, opportunities, alliances and pitfalls, empowers founders to make informed fundraising decisions.”
What distinguishes the book is its grounding in real-world legal practice in Singapore. Samuel draws on case studies, client experiences and insights from fellow legal professionals to deliver practical, actionable guidance for entrepreneurs.
“Funding for Start-Ups: A Guide to Fundraising” is set to become a trusted reference for founders, SME owners, investors and business leaders seeking clarity in structuring their fundraising journey.
Publisher : Marshall Cavendish International (Asia) Pte Ltd
Publication date : 15 August 2020
ISBN-13 : 978-9814828581